O2’s BlackBerry®: Coping with every emergency at EMSS

Network Powered News EMSS is a specialist medical transport service for medical teams with a fleet of emergency response vehicles on call 24 hours a day.

For John P Kelly, Director of Medical Transport Services, the BlackBerry

At any one time, a team of
fifteen advanced drivers and
medical staff are ready to travel
anywhere in Ireland and to the
UK, the United States and
beyond. EMSS have also extended their range of services to the public to include private ambulance service, wheelchair access units and medical cars. In recent years, EMSS drivers and medical teams have come to rely on In 1996, Emergency Medical Support Services (EMSS) was the first company to adopt mobile technology in the ambulance industry. Today, the company’s 24-hour emergency response teams rely on O2’s BlackBerry to keep them in touch.


In recent years, EMSS drivers and
medical teams have come to rely
on e-mail to maintain contact with clients and the company’s 24-hour response centre.


The challenge for John P Kelly,
Director of Medical Transport
Services was to establish a real time communications network
for a widely dispersed, highly
mobile team. “This is not a typical Monday to Friday job,” says John, “you could have a member of staff needing to go from Galway to Dublin at four in the morning.
Because our business is time
critical, we need to know of any
changes the minute they
happen. For example, staff can
e-mail back estimated arrival
times when transporting emergency blood.”

“BlackBerry is a very
fast and reliable way
of getting critical
information to the
people who need it”

The New BlackBerry 7230 from O2 - Now in living colour!
As an agent for several international insurance companies, EMSS call-outs can often involve holiday makers and business travelers who’ve fallen ill abroad and require urgent transport back to Ireland for treatment. John tried out a number of mobile systems before settling on O2’s BlackBerry’s near-instantaneous ‘push e-mail’ feature. Even abroad, all information that the emergency teams require - from details of a patient’s medical condition to specific

pick-up instructions – can be e-mailed directly to their BlackBerry in real-time, either in message form or as a file attachment.
“BlackBerry is a very fast and reliable way of getting critical information to the people who need it, where and when they need it,” says John, “the support from our O2 account manager has been invaluable in rolling out the system and making sure that it delivers the results for us."




The new BlackBerry 7230 - with colour screen will leave your colleagues green with envy. It offers a lot more than you bargained for with a phone, full colour screen, SMS and organiser. It’s also tri-band and is great for travel in the US and keeping in touch by e-mail. Internet e-mail costs just €1 a day and you’re connected wherever you are.

The New BlackBerry 7230 from O2 - Now in living colour!
The new BlackBerry 7230 - with colour screen will leave your colleagues green with envy. It offers a lot
more than you bargained for with a phone, full colour screen, SMS and organiser. It’s also tri-band and is
great for travel in the US and keeping in touch by e-mail. Internet e-mail costs just €1 a day and you’re
connected wherever you are.
For more information on O2’s BlackBerry go to www.o2.ie/ blackberry or call 1800 2000 16.

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